A free membership for fundraisers who want to raise more.
80+ fundraising tools that can immediately improve your appeals, emails, and donor messages.
Join the Nonprofit Storytelling Club and get practical tools you can use and apply in minutes.
It’s free.
When you join the Club, you get:
80+ QuickApply Fundraising Tools
Short guides you can read in minutes and apply immediately.
Appeal & Email Writing Frameworks
Clear structures that help you write messages donors respond to.
Storytelling Tools for Fundraising
Learn how to communicate moments that make donors care.
Fundraising Offer Builders
Clarify what you're asking for so gifts feel obvious and concrete.
Donor Communication Shortcuts
Small changes that dramatically improve engagement.
Most QuickApply tools take 3–5 minutes to read and can immediately improve your appeals, emails, donor reports, and other donor communications.
All free inside the Club.
If your week looks like this…
A board meeting.
An event.
An appeal you still haven’t finished.
A donor you need to call.
And somewhere in the middle of it all…
You’re responsible for the money.
When a campaign underperforms, you feel it.
When the numbers miss, you have to explain why.
So you try to follow best practices. You read articles. You attend webinars. You look for the right advice.
But when you sit down to write the appeal…
You still hesitate.
You soften the ask.
You add more explanation.
You wonder if the message is good enough.
Because when the results matter this much… guessing feels risky.
That’s why the Club exists.
Inside are QuickApply tools you can open in minutes and use immediately in the message you're writing.
That’s what QuickApply tools are for.
Instead of sitting through another training…
You open a tool.
You read it in a few minutes.
You apply it immediately to the message you're already writing.
Your appeal gets clearer.
Your story gets stronger.
Your ask gets easier.
And fundraising starts to feel like a profession — not a gamble.
A few QuickApply tools inside the Club

The Immersive Ask
Structure your ask so it pulls donors in and increases response.

The Fundraising Offer Toolkit
Clarify what you're asking for so gifts feel obvious.

Emotion-First Fundraising Stories
Tell stories that make donors feel something real.

Powerful Details
Add the specifics that make messages stick.

The Verb-a-Noun Formula
Turn flat language into language donors actually feel.

Find New Donors with an Urgency Story
Attract new support without sounding desperate.
And dozens more.
What fundraisers use QuickApply for
Members commonly use the tools to:
- finish an appeal they’ve been stuck on
- improve a donor email before sending it
- strengthen the story in a fundraising letter
- clarify the ask in a campaign message
- make a donor thank-you more meaningful
Instead of staring at a blank page…
You open a tool. You apply it. And the message gets better.
Where these tools come from
These ideas weren’t created in theory.
They were developed through real fundraising work.
Since 2007, these storytelling and donor communication strategies have been refined through campaigns, fundraising films, board presentations, and direct response work.
Since 2014, more than 6,000 fundraising professionals have attended the Nonprofit Storytelling Conference and related trainings.
The ideas that increased engagement stayed.
The ones that didn’t were refined or removed.
What’s inside the Club is the distilled version of what actually works.
Why the Club is free
Because the work you do matters.
Nonprofits exist to solve real problems — hunger, homelessness, illness, injustice, loneliness.
But those problems only get solved when organizations have the funding to act. If a simple fundraising idea helps you raise more, that means more good happens in the world.
So the Club exists to put useful tools in your hands — whether you can pay for training or not.
Another reason is speed.
Sometimes you don’t need a course.
You just need one good idea right now.
You’re finishing an appeal.
You’re writing a donor email.
You’re trying to improve a message before sending it.
A QuickApply can give you a useful tool in minutes without committing to a full training.
And sometimes you’re on a deadline.
You’re about to send the appeal.
The campaign launches tomorrow.
You need help before the message goes out.
You shouldn’t have to stop and get approval to buy something just to solve that problem.
So the tools are simply there when you need them.
Open one.
Use it.
Improve the message you're already writing.
That’s why the Club is free.
Try it this week.
Join the Club.
Join the Nonprofit Storytelling Club and get practical tools you can read in minutes and apply immediately.
-- It's FREE
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