Resonating with Your Donors
Do you know what "Freeing up the strings" means?
In the video below, Peter Drury is going to show you what a piano can teach you about fundraising. He's also going to make you laugh...twice. 🙂
Even though this video is less than 4 minutes, it packs a powerful message for communicating with your donors.
Raise more money, the FUN way...
Come to this year's Nonprofit Storytelling Conference and discover how storytelling can dramatically improve your fundraising. Watch the testimonials below.
Could your nonprofit increase giving by 1,000% -- just by telling better stories?
One brand-name children's hospital did ... and it wasn't a "medical miracle," either.
Why are some charities setting records in annual fundraising -- while others remain trapped like tar-bound mastodons in a death spiral of diminishing returns?
In two words: better storytelling.
...the kind of storytelling that makes the donor the hero.
...the kind of crisp storytelling suited for today's hyper-fast message environment, in both digital and print.
...the kind of unabashedly emotional storytelling that connects directly with the human limbic system -- a.k.a., the place in our brains where purchase decisions (e.g., gifts to charity) are made.
"Can we talk frankly?"​
Look, the truth is, this conference isn't for everyone.​
- It's for those of you who are already fundraising stars ... but know you still have something important to learn about effective storytelling.
- It's for determined younger fundraisers who don't want to repeat the storytelling mistakes of the outgoing generation. (And speaking as one of that generation, I know those mistakes are legion ... leaving billions in unrealized gifts on the table!)
- It's for capital campaign fundraisers who want to get off to the fastest start possible ... by fielding a great story that inspires wealthy donors to share the vision (as Bow Valley College did in Calgary).
- And it's for savvy, success-oriented nonprofit CEOs who know that top-quality storytelling is THE secret to increased donor support and long-lasting organizations.
There are plenty of conferences to choose from: AFP, AHP, CASE, ADRP, ALDE and so many others. "We offer more than 150 educational sessions!" boasts one heavily advertised fundraising conference.
But that's exactly the problem, in our view.
Typical fundraising conferences cover every conceivable topic ... and nothing in depth. You sip and sample. But you do NOT feast.
It's expensive to go to these things ...
... and you have to ask yourself, to what end? Where's the return on investment? Was it worth the cost to my organization?
Seriously: when was the last time you attended a conference ... and made back those hefty registration fees and expenses, thanks to what you learned?
"I was there when everything changed!"​
​The Nonprofit Storytelling Conference is radically different.
What makes it different?
This conference has a single focus: increasing your profitability through better storytelling. And because of that, attending the conference should quickly pay for itself ... many times over. [1]
I repeat: this particular fundraisers' conference is about just one thing -- helping your charity make FAR more money ... by changing the way you tell stories ...
... in your appeals, your newsletters, your website, your e-blasts, your annual reports, your social media, your bequest marketing, your capital campaign materials, face-to-face ... and more.
You'll get the training and you'll get the tools. You'll practice the skills and be gently coached.
Bring your special problems, too. You'll have up-close access to the best practitioners, all of them dedicated to making you more successful.​
​You'll get individual attention
​During both days, we’ll have open “Story Labs” where you can get individual attention. Whether you’re looking for help writing a story, telling a story face to face, or crafting a video story, we’ll be there to help you one on one.
Our goal is for you to feel like you are part of a very special family.
Build a culture of storytelling.
Have you ever struggled to find the right story?
Staff members and volunteers aren’t trained to find stories. And sometimes they also don’t see the value in collecting stories for you. That makes your job extra hard.
At this year’s conference, we’ll show you how to create a culture of storytelling where staff and volunteers will gladly find and collect stories for you.
Attract and retain more donors.
Do you struggle with trying to find enough time in the day to get everything done? Do you often wear many hats and feel stretched thin?
It can seem difficult to find new donors and also put the time into building deeper relationships with the donors you already have.
At this conference, you’ll learn advanced ways to use stories that will attract new donors to your organization. Plus, you’ll also learn how to get others to share your stories.
Our goal is to take care of YOU and create an atmosphere of unparalleled learning and fun.
At many conferences, you are treated like a generic attendee. But not at the Nonprofit Storytelling Conference. We want you to experience something truly unique and memorable. It’s why we’re paying as much attention to you as we are the content you’ll learn.
Everything tells a story, from the way you are greeted at the conference, to the way lunch is served. Not everything you’ll be learning will come from a presenter in front of you. We’ve made it so you’ll experience stories everywhere at the conference. We are going to be serving you story experiences that you can replicate and bring back to your organization. Because of this, you’ll be able to give your donors extra special experiences. This is fun and powerful stuff!
Storytelling is the #1 skill you need to master if you want to develop more meaningful donor relationships and raise a lot more money.
The nonprofit storytelling conference is unlike any conference you’ve ever attended. And it's going to help you raise a lot more money. Sign up today.
[1] Attending the conference should quickly pay for itself ... many times over assuming (a) that you apply the lessons learned at the conference and (b) your boss leaves you alone to do as you see fit. In a well-regulated nonprofit -- one that's aware of best practices and serious about raising money -- the chief fundraiser has EXCLUSIVE control over all donor communications. Neither the CEO, nor the board chair, nor any committee has a vote or a veto.
Don't miss out on being able to raise more money in way that is more effective and quite frankly, a lot more fun for you and your donors.​